Riggs Eckelberry's OF INTEREST

Article: The Panda Rocket Ride

Panda Software - what a rocket ride. I engaged personally in February to expand US operations - and in 8 short months we doubled the revenues and created a new software player in the US. How did we do it? Well, the first problem that any growing, self-funded company faces is how to upgrade its sales, marketing and operations practices to meet the incredibly tough US national market - which is a global market in disguise...

The Panda Rocket Ride

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