Riggs Eckelberry's OF INTEREST |
Check out remarket, my occasional coverage of interesting developments in online marketing.
Welcome!
Since 1997, I've published "Of Interest", an occasional email dispatch to my friends on technology transformation trends. This is the archive. Please feel free to comment and contribute by emailing me at riggs@riggs.com. Enjoy!
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Article: A Targeted Approach To Rich-Media Marketing
Remember how hot banners were until about 97? This article discusses how to avoid the 'banner fate' for the new hot format: rich media.
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