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Welcome!
Since 1997, I've published "Of Interest", an occasional email dispatch to my friends on technology transformation trends. This is the archive. Please feel free to comment and contribute by emailing me at riggs@riggs.com. Enjoy!
New! now includes abstracts of articles posted on TechTransform.
Article: An Online Marketing Prescription
In the ideal online marketing model, there is very little human “sales persuasion” going on. The system is doing it. Here is a prescription for setting up the "system" - simple, scalable and successful.
